Building and Marketing Your Direct Sales Business Community

There is a one common and basic aim related to direct sales consultants, their love and passion to their business, but they are at a single platform just because of their love for people. A consultant can build a successful direct sales business   if he goes above and beyond the business restriction, and goes the extra mile for his hostesses and customers.  The one who cares about their business relationship and who gives more attention is at the winning positions.

Direct sales techniques are changed a little bit since the early ear of business. Now it has the support of the wild world of great social media. Now, we are able to create a community of people and stay online and connected with them. Although, quite a few business are availing this opportunity, but the mark is pushing their business sense to enter into the next level.  The large business will build their communities. They are not only just selling an items or services, but they are helping the customers by providing them best solutions that will contributes their lives and improves their self confidence.  They are investing to of helping people and better team of customers. They are offering values.

Majority of us knows that Direct Sales really works. Consultants advertise to sell their products and their business start growing when they start building their relational or helping teams. Building communities is a characteristic of direct sales consultants which can make him prominent and different from others.  Following are the techniques of building communities:

  • Investing on training and caring attitude to a team: 

Each member of the team can add his creative ideas and something special to the community.  A direct sale is not only and buying and selling of goods and services. It turns into the source of self improvement. To examine how your community members’ take shape, how people care, grow laugh, and cry is an adventure that is really amazing. If you are spending the extra few minutes, in the lives of team members to write a thank you massage, posting on their walls, and creating a team passion and friendly environment will contributes in your business to make your position stronger and stronger.

  • Make a sense and will of belonging:

Every person wants to belong to a reputed group and wants to play a role in something whether productive or not.  You can use the team shirts, page group pictures of team members to give a strong affect on the platform to others. As I said, everyone wants to be happy and wants to involve himself in activities that create happiness.  Direct sales provide you place to build a strong team unity and stay in connected. An incredible tool of  is to provide 30 minutes to every contact.  When you will available in time, you can allow your team to pick you because you are available if they want to share their clock time with you. This will build a strong relationship when your team members will set a time with you to share everything.  As your team scale grows, may be you will only want to connect with your team leaders.  The choice is your which depends on how much time do you have to spend.  Train your team to perform the same.

Make different group in the community:

Teams have the ability to perform anything. You can divide the team capacity to 100, 1000, 10000 but allow your community to be spread.  Do great and attractive thing to make people living and happy.

  • Usage of social media in online communities:

We have discussed a lot about building strong communities with your clients but don’t forget to establish an online community structure. So many consultants have their larger twitter pages, fan pages, and you tube channels but they all made a common mistake which is a constant posting about their business information.  The information takes 7 to 8 turns to get customer aware about your product or services but if you flood the newsfeed with no recent inventions, people will kick you out.   You can always provide values which works for you from someone’s inspiration, laughter, content, and news to a name of someone.  Spend some time to check the customer’s lives, visit their pages, and check what is going on. Send them informative and creative massages.  The most important is letting them know you are caring and thinking about them. Make sure your procedure is genuine.

Building an online community whether it is with your hostesses, customers, or team will explore your sales and business. People are attracted to those who care and thinking about them, who listen and go with them to the extra mile.


Jill McCarthy has been in the Direct Sales industry for over 14 years. Jill's uncommon strategies shook up the traditional party plan platform when she combined it with what she has learned from some of the best influences in the Social Media industry. She is at the top level in her own Direct Sales Business, has worked with some of the most well known Direct Sales companies out there and appeared in popular publications such as The FlipFlop CEO, and Network Marketing for Facebook. Jill has personally branded herself across all platforms and prides herself on staying "in the know" of what is trending for Social Media for all Direct Sales Consultants. Connect with her on Twitter.